Fashion designers are convincing that it saves lives, and our reporter checks it in practice. The reflective vest is the heroine of the clip made by road builders. The action “A2 that it is safe to bet on reflections!” is to convince young people that although the vests are not too stylish, it is worth to wear them, because they improve safety. The TVN24 reporter checked how much night wear this piece of clothing. A pedestrian with a reflection is visible from almost 100 meters, while a man in a black jacket appears in front of the mask unexpectedly, several meters in front of the vehicle. In this situation, there is no time to react.
How important is visibility on the road, also convinces Josef, head of the Road Traffic Department of the Municipal Police in Poznan. – Appropriate visibility is above all a guarantee of safety. Then when we are visible with reflective clothing, the driver can react and avoid an accident. Safe distance is a standard range of traffic lights, or 150 m. This distance is enough to control the vehicle, but only if we are visible.
The vest has the same cut for years, but it is still attractive because it has saved people’s lives for years. This is what we intend to promote – says spokesperson Sofia. Fashion people – designer Rowena, the founder of the Risk brand, will help in this. The result of cooperation is a short film with vests in the main role. – We want to persuade most people to have such vests – says Opals in the clip. For the promotion of high visibility vests, the well-known fashion designer Karl Lagerfeld was once invited. “It’s yellow, it’s ugly, and it does not suit anything, but it saves lives,” he argued in the campaign. So you can say that road builders … follow fashion.